
‘Rabbit Hole’ Secures China Publishing License, Advancing Its Entry into the Chinese Market
Rabbit Hole Studio’s mobile relaxing farm simulation game, Rabbit Hole - Cosy Animal Farm, has secured a publishing license in China, establishing a foundation for its entry into the market.
According to the June 2026 list of approved domestic online games published by China’s National Press and Publication Administration, the Chinese version of Rabbit Hole, titled 拜托了!兔子, received its mobile game publishing license on June 29, 2026.
A publishing license is required for games to be officially released in China. With this approval, Rabbit Hole has taken a key step toward preparing for its local service.
In China, Rabbit Hole will be released under the title 拜托了!兔子. Pre-registration is currently available for users on the Chinese game platform TapTap.
Build Your Own Cosy Farm Inside a Bunny Burrow
Rabbit Hole - Cosy Animal Farm is a relaxing farm tycoon simulation game where players build and grow their own farm and garden inside a bunny burrow alongside adorable animal friends.
Players can plant and harvest a variety of crops, use their harvest to prepare food, and expand the farm by constructing different buildings. Another key feature is the ability to decorate a personal hideaway and garden with hundreds of decor items based on different seasons and themes.
Beyond farm management, the game also features a variety of collection activities, including catching rare insects, fishing, and excavating ancient relics. Players can also meet new baby animals through the game’s animal system and fill out their collection guide, adding another layer of animal raising and collecting.
Rabbit Hole - Cosy Animal Farm is designed to offer a comfortable experience without complicated controls. Players can tend to their farm, interact with animal residents, and gradually create a bunny-burrow life of their own at a relaxed pace.
Preparing for China and a Global Launch
Following the publishing license approval, Rabbit Hole Studio plans to continue preparing for local service in cooperation with its Chinese partners.
The studio is working to preserve the game’s core appeal—including its bunny-burrow setting, charming animal residents, farm management, and decoration—while adapting the content and service environment so Chinese players can enjoy the game naturally.
Rabbit Hole - Cosy Animal Farm is currently available on Google Play in Canada, the Philippines, Indonesia, and Malaysia. Rabbit Hole Studio plans to launch the game globally on Android and iOS in the second half of 2026, including the United States and the United Kingdom.
Related Links
China National Press and Publication Administration — June 2026 Domestic Online Game Approvals
